Automotive design
During the research and planning phase, customer tastes and market trends are monitored to determine the needs for the next generation of cars and motorcycles. Advanced technology trends are reviewed to determine their suitability in the application of new products. Ultimately, designs and specifications which best fit Honda products are retained. Comprehensive research is done of installation onto the vehicles and the quality and function thereafter. Market studies and investigations after product launch are performed and the results are evaluated and used as references in future product design.
